Meet Your Skin’s Super Hydrator

hyaluronic hydrating serum esmi

Meet Your Skin’s Super Hydrator


Delivering on the promise of nourished, beautiful skin is what drives Australian skincare and cosmetic innovators, esmi Skin Minerals, to create world-class, cruelty-free products for all skin types and concerns with no compromises on ingredient quality.

With a loyal fan base, a big key to esmi Skin Minerals continued success has been the level of engagement and support they give their customers. They create the products their customers need and developed their popular Hyaluronic Hydrating Serum to target dehydration - a common skin condition we all face at some stage no matter our skin type.


Dry vs Dehydrated Skin - What Is The difference?

Are you dealing with dull, rough and – worst of all – flaky skin?

These are all signs your skin is dehydrated but no, that doesn’t necessarily mean you have a dry skin type; dehydrated skin and dry skin are two different things.

Dry skin lacks oil, whereas dehydrated skin lacks water.

Put simply, dry skin is a skin type while dehydration is a skin condition and all skin types can become dehydrated; oily, combination, dry and sensitive skin.

Dry and dehydrated skin share some of the same symptoms but they’re actually two different skin issues.

An itchy, flaky complexion are symptoms of dry skin while dehydrated skin is usually inflamed, dull, flaky, fine lines are more pronounced and skin feels tight even after moisturising.

To combat dehydration for all skin types, the skin cell’s water content needs to be replenished and you should focus on skincare choices that will boost moisture levels.

This is where hyaluronic acid can play a transformative role in your routine.


How Can Hyaluronic Acid Help?

When you hear the word ‘acid’ in the context of skincare, you might think of strong, abrasive exfoliants that slough away dead cells but leave your skin feeling pretty raw during and after the process.

Hyaluronic acid (HA) is different, it works to plump skin by restoring the skin’s moisture barrier. It’s a sugar molecule that occurs naturally in your body, found in your joints and skin, helping maintain strength and elasticity.

The exciting thing about hyaluronic acid is its amazing ability to attract water. It can actually hold 1000x times its weight in water making it incredibly effective at boosting the skin’s moisture levels.

Hydrated skin is healthy, youthful-looking skin and hyaluronic acid is like a quick hydration fix, instantly plumping skin and smoothing the appearance of wrinkles.

It also helps repair an impaired skin barrier that is suffering from dry, flaky, reactive or over stripped skin.

When your skin barrier is compromised, your skin is more susceptible to accelerated ageing and damage caused by inflammation, UV rays, and other environmental factors.

Strengthening and repairing a damaged barrier helps skin protect itself against these stressors.

This super hydrator also regulates oil flow for oily skin types to target breakouts and can even help to rejuvenate dark circles under the eyes.

Because it’s found naturally in your body, it’s much easier for your skin to recognise and absorb rapidly and gentle enough not to irritate, making it ideal for sensitive skin.

All skin types are susceptible to dehydration - oily, dry, sensitive and combination - so every routine will benefit from the hydrating powers of hyaluronic acid.

The natural hyaluronic acid levels in our skin decrease as we age, which leads to sagging and wrinkles. It’s important to replenish your skin’s natural hyaluronic stores with your skincare routine to help keep skin tight, supple and minimise the appearance of fine lines.


Why Your Skin Will Love esmi Hyaluronic Hydrating Serum

The esmi Hyaluronic Hydrating Serum is like a big drink of water for your cells containing triple action Hyaluron which increases hydration by 25% within 2 hours for a plumper, brighter complexion.

The hydrating serum isn’t a moisturiser, it works by attracting water to the deeper layers of skin and rehydrating cells from the inside out.

After hydrating the skin, it’s then important to apply a moisturiser on top to lock in the hydration.

The hydrating serum contains niacinamide (Vitamin B3) for skin repair, restoration and to regulate oil flow which in turn aids in breakout prevention for oily skin types. It also contains allantoin to promote cell longevity.

Its lightweight texture means that it is a great way to hydrate oily skin without clogging pores, whilst it is gentle enough for sensitive skin types.

Hyaluronic Hydrating Serum

Not sure where to start? Talk to our skin specialist team who will guide you through your FREE personal Skin Care Plan and help you get on top of your skin concerns today. The team at esmi are always here to support you on your skin journey.
PHONE1300 66 11 76

Why Exfoliation Is Important

The skin hero.

Why Exfoliation Is Important


Brighter, younger, healthier looking skin? We’d all say yes to that. Exfoliation is to key to a smoother, glowing complexion but it’s a step often neglected in our regular routine.

Let’s take a look at what you need to know about exfoliation and why it’s an essential part of a healthy skincare routine, no matter your skin type.


What is skin exfoliation?

Exfoliation is the removal of dead skin cells from the surface of the outer most layer of your skin; the epidermis. Exfoliation freshens, smooths and brightens skin by combating the effects of ageing and environmental stress which leaves skin looking wrinkled, dull, and uneven.



The life cycle of a skin cell 

Let’s get started from the beginning. Our skin naturally sheds dead skin cells through a process called desquamation. The epidermis has five layers and new skin cells are produced in the deepest layer called the basal layer.

The new, springy cells are ‘born’ in the basal layer and travel through the layers of the epidermis. Once the cell reaches the outer layer, the stratum corneum, it settles there and becomes dry and flaky. This is what we call a ‘dead’ skin cell.

Cells are continually pushed up through the layers as new cells are produced. The process of desquamation happens all over your body, not just your face. It’s also known as skin cell turnover.

As we age, skin cell turnover slows down. When we’re young, our bodies are hard at work producing new skin cells rapidly. By the time we hit our 30’s the rate has slowed to around 28 – 45 days and then 45-60 days in our 40’s and 50’s.

As the cell lifecycle slows down and skin ages, dead cells accumulate on the surface, causing the skin to look rough, dry and flaky. Our body produces less collagen as we age too, so skin increasingly becomes thinner and weaker and fine lines begin to appear. The dead skin cells piling up on the outer layer can emphasise the look of these wrinkles and lines.


Environmental stressors 

In addition to the decline in skin cell turnover, we’re battling environmental stressors and free radical damage every day that can lead to dry, dull skin. UV rays can be blamed for many signs of premature skin ageing like wrinkles, dark spots and uneven skin tone.

Smog and pollution are other factors that affect the look of skin and if you live in city areas you might be familiar with the skin-dulling effects of pollution.


Benefits of exfoliation

Exfoliation is one of the easiest ways to see major skincare benefits quickly. In the scheme of all things skincare, it can create big results from minimal effort. Here are some great reasons to commit to a regular exfoliation session!


Brighter skin

Who doesn’t want a brighter, lighter complexion! Exfoliating products help you achieve an oh so glow skin tone by removing those dull, old skin cells which are darker than the skin below. Exfoliation also helps thicken the underlying live layers of the epidermis which makes the skin healthier and more radiant looking.


Maximise product absorption

Using a face exfoliator is has the added bonus of boosting the brightening, wrinkle-fighting and moisturising benefits of other skincare.

Without regular exfoliation, the face products in your skincare arsenal won’t absorb properly because they have to fight their way through a layer of dead skin. Removing this barrier encourages maximum absorption, allowing each product to penetrate as deeply into the skin as possible.


Control breakouts

Battling breakouts? Choose the best skin exfoliator for oily, acne prone skin. One cause of breakouts is the bacteria that thrive in the pores when they become clogged with dirt, oil and dead skin cells. The result? Pimples and persistent breakouts. Exfoliation keeps the top layer of your skin fresh, sloughing away the impurities.

While gentle exfoliation can help get breakouts under control, if your skin is overly sensitive, stick to a weekly session and choose an exfoliator for sensitive skin.


Minimise the look of pores

While there’s nothing you can do to actually change the size of your pores, regular exfoliation can definitely make them appear smaller. All kinds of oil, dirt and makeup get trapped deep in pores and it’s this build up that makes them look larger than they actually are. Clear out the gunk and they’ll appear cleaner and smaller.


Instant results 

Who doesn’t love a quick skin payoff? Unlike some skin treatments that take a little time to deliver results, we love that the right face exfoliator gives you an instant skin high! It’s a quick way to reveal brighter, fresher skin.
The Do’s and Don’ts of Exfoliation

Let’s talk about how to exfoliate your face the right way and the wrong way. Even if you’ve got the best skin exfoliator for your complexion, if you’re not using it properly, your skin will end up irritated, not illuminated!

Tips for exfoliation



The do’s and don’ts of exfoliation

Don’t go overboard with exfoliation 

It depends on your skin type as to how often you should exfoliate. Oily skin by nature can usually handle more frequent exfoliation sessions than dry or sensitive skin. Start off exfoliating once or twice a week and pay attention to how your skin feels. If it’s becoming blotchy and irritated, you’re overdoing it.


Do be religious about your sunscreen application after exfoliation

Applying sunscreen every day (we repeat; Every.Day) regardless of the weather really is the golden rule of skincare.

Your skin is particularly vulnerable to environmental and UV damage after you’ve exfoliated so it’s especially important not to skip sunscreen. Use a broad spectrum sunscreen that protects against both UVB and UVA rays.


Do cleanse before you exfoliate

Cleansing to remove makeup and surface impurities first will maximise the effectiveness of your exfoliator. For an easy to use and super gentle cleanser, suitable for all skin types check out The Uncomplicated Cleanser


Don’t apply too much pressure

Your exfoliating your skin, not cleaning a stovetop. Go easy with the rubbing motion or you’ll end up with raw, irritated skin. Exfoliate gently using circular motions.


Do choose the best exfoliator for your skin type 

Exfoliators are not always a ‘one size fits all’ kind of deal, be cautious in your selection and use the right exfoliating products in the right places. This also means don’t use a body exfoliator on your face, they’re usually too harsh for the more delicate skin on your face.


Don’t forget to follow up with hydration

Your skin will need a boost of hydration after you exfoliate so don’t forget to apply a moisturiser afterwards.



Chemical exfoliation vs physical exfoliation 

If you’re wondering what the best face exfoliator option is, first it’s important to understand exfoliation can be achieved with two different methods; chemical exfoliation or physical exfoliation. Don’t worry, chemical exfoliation isn’t as scary as it sounds!


Physical exfoliation

 The first thing that comes to mind when you think of exfoliation is probably a scrub or cleanser with small, exfoliating particles or granules. These products are a type of physical exfoliant, so too are tools like facial brushes, konjac sponges and face cloths. Microdermabrasion and dermaplaning are also forms of physical exfoliation.


Chemical exfoliation

Chemical exfoliation, on the other hand, is achieved by products that include AHAs (alpha hydroxy acids) and BHAs (beta hydroxy acids). AHAs are water soluble and work on the surface while BHAs are oil soluble which means they can get down into the pore, unclogging and removing the build-up of impurities from deep within.



Common examples of AHAs + BHAs

Glycolic Acid (AHA)

 Glycolic acid is an exfoliant that naturally occurs in plants including sugar cane and citrus fruits.

Glycolic acid holds the title for having the smallest molecular structure of the AHAs group. This means your skin absorbs it quickly and it works faster than other AHAs. It can also help treat uneven skin tone, reduce the appearance of pores, combat dullness, fine lines and acne scars.


Lactic Acid (AHA)

A sensitive skin hero, lactic acid is the gentler, yet effective, exfoliator of the acids group. It’s a great all rounder but especially suited to sensitive and mature skin. Lactic acid is detoxifying and more moisturising than glycolic acid while still sloughing off dead skin cells to reveal a radiant, smoother complexion.


Salicylic Acid (BHA)

Salicylic acid more oil soluble than AHAs. This means while it exfoliates the surface of the skin, it also gets down deeper and unclogs pores, removing the build-up of sebum and impurities. Salicylic acid is one of the best skin exfoliator options for acne prone skin as it regulates sebum secretion and is an anti-inflammatory working to calm angry skin.

Our Detoxifying Exfoliating Charcoal Serum is a skin game changer and contains a blend of lactic and Glycolic acid. This powerful duo works together to slough away dead skin on the surface, reducing the appearance of blackheads and drawing out impurities.


Not sure where to start? Talk to our skin specialist team who will guide you through your FREE personal Skin Care Plan and help you get on top of your skin concerns today. The team at esmi are always here to support you on your skin journey.
PHONE: 1300 66 11 76

The lowdown on all things pigmentation

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The lowdown on all things pigmentation

Here is the lowdown on all things (anti) pigmentation

A lovely sprinkle of freckles across the cheeks and nose can be “oh so cute”… but when anything larger and darker begins to show its grizzly face it’s time to get serious about a pigmentation treatment.


A couple of crucial facts before we begin our journey-


#1 Sun Protection – we all know what to do… So, do it!


#2 Commitment – yes commitment can be scary, but this will be worth it.


#3 Patience – it won’t happen overnight, but it will happen.


What is hyper pigmentation?

Hyper-pigmentation is caused by an increase in melanin. Melanin is the natural pigment that gives our skin, hair and eyes their colour. A number of factors can trigger an increase in melanin production, but the main ones are sun exposure, hormonal influences, age and skin injuries or inflammation.

There are a number of different type of pigmentations-

Post inflammatory pigmentation

This type of pigmentation happens when the skin surface is damaged which results in darker reddish patches. The most common cause of post-inflammatory pigmentation is breakouts and acne. It will usually fade over time and can be helped along with appropriate skincare and treatments.


Age or sun spots

These are darker patches that will appear on the skin as we age. They can be a result of too much time in the sun, pollution or even lifestyle, i.e. smoking. Unfortunately, these can be tricky to avoid as are just part of the ageing process, however, it can be slowed down by always wearing hat and sunscreen when outside and leading a healthy lifestyle with a good diet. A good source of Vitamin C can assist in lightening this type of pigmentation.


Melasma (hormonal pigmentation)

Hormonal pigmentation triggered by oestrogen is the hardest to treat but can be managed. While it is difficult to make it ‘disappear’, melasma can be managed with a good skincare regime and even in salon treatments. The most important thing to remember is that if you are going to undertake a regime for pigmentation you must be vigilant with sun care! Otherwise, you will get nowhere.

What helps?

Depending on the type and severity of pigmentation there are ingredients that you can use at home that will help with lightening these darker patches. Finding an active serum that contains a blend of several different skin lightening ingredients is the best way to help to lighten skin and prevent your pigmentation from becoming darker.



Never underestimate the power of an enzyme exfoliant containing AHAs. Choose gentle AHAs that you would use a couple of times per week. An exfoliant is not only great for removing dead skin cells and skin smoothing but can also increase cell renewal. As we age, the time it takes for our fresh new cells to come to the skin’s surface starts to slow down. Adding in a resurfacing AHA treatment to your routine can help to speed up this process – not to mention will leave your skin glowing!

Powerful skin lightening ingredients-

Vitamin C

Vitamin C has the incredible ability to help lighten existing pigmentation and hyperpigmentation (acne scars). Vitamin C can speak to the cells and prevent these patches from becoming darker and, unlike nasty harsh chemical lighteners or retinol, this natural powerhouse won’t leave your skin barrier compromised – no dryness, peeling or flaking as a result. It also gives the complexion a lovely bright appearance.


Kakadu Plum

Kakadu Plum is believed to contain the most Vitamin C of any food on earth! It contains so much more Vit C than oranges, making it an excellent ingredient to help the appearance of dark spots. It also contains other important vitamins such as Zinc and Vitamin E which work together with the Vit C in helping to lighten the skin.



Bearberry Leaf extract is a natural skin lightener that works by reducing melanin production.



Great for brightening and a powerful anti-oxidant. Liquorice is high in anti-inflammatories – making it great for post-inflammatory pigmentation.

Find these super ingredients here in our Pomegranate Brightening Serum

Pomegranate Brightening Serum

esmi Pomegranate Brightening Serum – $65 – buy here.




There have been studies to show that Niacinamide or Vitamin B3 can help to lighten pigmentation by stopping the transfer of melanin at a cellular level.

Find Niacinamide here in our Hydrating Hyaluronic Serum

Hydrating Hyaluronic Serum

esmi Hyaluronic Hydrating Serum – $65 – Buy here.

(If using these products together, use the Pomegranate Brightening serum followed by the Hyaluronic Hydrating Serum)


As with everything prevention is better than trying to find a cure so it’s important to PROTECT your skin – as delightful as it is to lay in the sun, it will only produce more pigmentation and make existing pigmentation become darker. So, invest in a good quality physical sunscreen (watch this space) and a lovely wide brim hat! Commit yourself to a good skincare regime that will help to brighten and lighten, and have yo’ skin glowin’ gurl!


Not sure where to start? Talk to our skin specialist team who will guide you through your FREE personal Skin Care Plan and help you get on top of your skin concerns today. The team at esmi are always here to support you on your skin journey.
PHONE: 1300 66 11 76

The Benefits Of Hyaluronic Acid

Benefits of Hyaluronic acid

The Benefits Of Hyaluronic Acid

Noticing fine lines? Is your skin a little dull and lacklustre? Maybe your skin is super parched and is in need of a huge drink of water!

Hyaluronic acid has the amazing ability to attract water and can actually hold 1000x times its weight! Making it a key ingredient for ALL skin types in EVERY skincare regime.

Acid in skincare does sound a little scary, doesn’t it… but fear not! This little molecule has the opposite effect of an acid. Hyaluronic acid will absolutely drench your cells with water leaving your skin super dewy and plump.

This will not only help dehydration but also plumping out fine lines, regulating oil flow for an oily skin type and can even help to rejuvenate dark circles under the eyes!

Hyaluronic acid is naturally found within our bodies. Roughly half of the hyaluronic acid in the body is present in your skin, where it binds to water to help retain moisture. The rest is found in connective tissue and eyes. It helps to keep your tissues well lubricated and moist. 

As Hyaluronic Acid is naturally found in our bodies, it is so much easier for your skin to recognise and absorb, making it so effective and chances of allergic reactions are very minimal – great for all skins down to the most sensitive. 

Any impaired skin barrier that is suffering from dry, flaky, reactive or over stripped skin will really benefit from adding this active ingredient into your regime making it an excellent skincare product for conditions like eczema and dermatitis, through to combination skin.


Hydration can be the key to youthful looking skin!

Hyaluronic acid can draw water into the cells and hold onto it for rapid hydration benefits. It will keep skin plump, minimise fine lines and leave it looking radiant. Our bodies naturally lose water daily – and as we age our skin becomes drier as its ability to lock in water decreases. When this happens, our skin appears dull and our healthy cells slow down and become sluggish. To have our skin working at optimal capacity it has to be hydrated!

It’s not only age that can make our skin become dehydrated, but it’s also those common culprits – drinking alcohol, laying in the sun, too much caffeine, not enough water- even air conditioners and heaters can really play havoc to your skin. 

When your skin barrier becomes dry it can cause your skin to look dull, become flaky, feel tight and the appearance of fine lines and wrinkles can become more prominent.  When our skin is parched it also weakens our protective barrier, leaving it compromised. Sensitised skin is more exposed to infection, disease and free radical damage. Not only does hyaluronic acid hydrate but it also has antioxidant properties to protect your skin from this kind of environmental damage. 



In actual fact, most of us from oily to dry are generally dehydrated in one form or another! 


Before you say, “I have an oily skin type, I don’t need any more hydration” note that oil and hydration are two completely different things! 

Hydration is water content in our skin cells which happens deep down in the layers of the skin and being oily means we have a skin that produces more oil, which can be seen on our skin barrier – that oily shine! It has nothing to do with water content, often an overly oily skin is sign dehydration, as the skin will overproduce oil to compensate for lack of water in the skin.

On the flip side, a true dry skin type (lacking oil content) is skin that has always felt dry and produces less oil. Using a ‘hydration’ product such as Hyaluronic acid is only going to work if it is followed by an oil/moisturiser- if there is no oil to protect the skin barrier and help lock in that hydration it will evaporate, leaving the skin as it was – dry and flaky. 

So, as you can see when we begin to understand our skin it becomes apparent how important every little step and ingredient can be!

This ingredient is so easily added into your regime – where it will take immediate effect with long term results if used daily! Hyaluronic acid could be the answer to most of our skincare concerns!

The Benefits of Hyaluronic Acid 

Not sure where to start? Talk to our skin specialist team who will guide you through your FREE personal Skin Care Plan and help you get on top of your skin concerns today. The team at esmi are always here to support you on your skin journey.
PHONE: 1300 66 11 76

What Type Of Acne Do I Have?

What type of acne do I have?

What Type Of Acne Do I Have?


Acne. It’s no one’s idea of a good skin time. From pesky pimples and blackheads to painful cysts, there are different types of acne. Knowing the type of acne you have will help you treat it the right way and avoid permanent damage to your skin.


What causes acne?

Each pore on your skin is home to a hair follicle. At the base of the hair follicle is a sebaceous gland which secretes oil (sebum) out of the pore.

Pores often become blocked with a mix of dirt, dead skin cells and sebum. When this happens the bacteria responsible for acne can flourish inside the follicle. Normally it sits on the skin’s surface, without causing much trouble. The bacteria thrive by consuming the follicle’s contents which produce chemicals and enzymes that result in inflammation.

Acne spreads when the blocked follicle breaks down, and the bacteria inside spread to nearby skin which results in groups of pimples and lesions.

Hormones play the biggest role in causing acne but other factors like cosmetics, your skincare routine and lifestyle can also trigger a round of breakouts.

What type of acne do I have? 


What are the different types of acne?

Acne Vulgaris (Common Acne)

This is the type of acne you’re likely to get as a teenager – blackheads, whiteheads, and pimples. Breakouts can happen in areas that secrete more oil than other parts of the body so shoulders, chest and back acne are common too.



Blackheads (also known as comedones) are one of the milder forms of acne that can usually be treated with an effective skincare routine. Blackheads are abnormally blocked pores, they occur when a lot of dead cells accumulate together at the centre of the pore and stretches it open.

It’s a common misconception that the black you see in a blackhead is dirt. It’s actually the pore turning black because it’s been stretched open, exposed to the air and begins to oxidize.



Those tiny white bumps are called whiteheads. Like blackheads, they are pores that have become blocked but the pore doesn’t stretch open. Instead, it closes over the plug of dead skin cells, creating a white or yellow bump. Whiteheads are known as ‘closed comedones’.

SKIN TIP – The right cleanser is SO important! It’s tempting to reach for those soapy, foamy cleansers to try and get your oil production under control but they only make things worse.

Sulphates like Sodium Lauryl Sulfate (SLS) in harsh cleansers strip your skin completely of its essential oils, which triggers it to produce even more. Break the cycle by choosing sulphate-free gentle cleansers. 


Acne Cosmetica

This is a mild but persistent form of acne; it’s your skin telling you that it doesn’t like some of the makeup or other beauty products you’re using.

Acne cosmetica shows up as small bumps across the surface of the skin. The result is a rough to touch and uneven looking complexion. You may see a few small whiteheads and blackheads appear but generally, there is very little, if any, inflammation.

The good news about this acne? It’s usually pretty easy to treat; simply ditch the product causing the irritation. It’s a little trickier if you use a lot of different products – you’ll need to figure out which one is the culprit by process of elimination.

SKIN TIP – As a general tip, steer clear of heavy, oil-based makeup. It does a great job at clogging up your pores. Stick to mineral based makeup which is naturally oil-free, a good choice for acne-prone complexions.

Get into the healthy skin habit of double cleansing at night time too. This ensures every trace of makeup and grime from the day is washed away.

Go makeup free a few days each week. This will give your skin a chance to breathe and heal from the cosmetica type of acne.


Hormonal acne

Hormonal acne plagues many women long after puberty. It’s caused by excess oil produced when hormones fluctuate (think periods, pregnancy and menopause) and drama happens under the skin causing clogged pores.

It’s common for hormonal acne to show up as angry red pimples around the jaw and neck area.

Many women help regulate their hormone levels to improve the appearance of this type of acne by taking oral contraception. For tougher cases, where severe acne treatment is required, hormonal treatment co-cyprindiol might be used.

SKIN TIP – Whether it’s a mild or more severe case of hormonal acne you’re tackling, regular exfoliation will definitely help. It smoothes and softens skin and by clearing away dead cells and sebum pores will stay clear which helps control breakouts.

Steer clear of harsh, grainy exfoliators which will only irritate the skin more. Opt for products with low doses of active exfoliating ingredients like fruit, glycolic and lactic acids. These can gently and gradually exfoliate skin on a daily basis.

Choosing a body wash with these same acid ingredients will also make an effective back acne treatment.


Cystic Acne

Cystic acne isn’t fun. It’s an aggressive form of acne presenting as painful, inflamed, red bumps.

It usually affects large areas of your face and can continue for years. It’s also the acne with the most potential to result in permanent scarring, like ice pick and deep pit scarring.

It occurs the same way as other acne but infection and inflammation are on the extreme end of the scale. The bacteria spread between multiple blocked pores causing large areas to break out in tender, inflammatory nodules underneath the skin.

Cystic acne is one type of acne that calls for severe treatment, in many cases topical treatments alone won’t cut it. That said, make sure your skincare is on point to compliment any medications.

SKIN TIP – Focus on products that help soothe inflamed skin and have antibacterial properties. Our Anti-Redness Minty Green Smoothie contains anti-inflammatory and powerful antioxidant Tasmania Lanceolata Extract as well as Cymbopogon Martini which is antimicrobial and antibacterial.


The golden rule

No matter what type of acne you have, there is a golden rule for all. You’ve already heard it from your mum but we’re telling you again – never pick your breakouts.

Squeezing and picking won’t make types of acne go away, it will only make it worse. You’ll expose your skin to more dirt and bacteria and spread it to other areas of your face for a fresh round of breakouts. Picking will also cause swelling and scarring.

No matter how tempting it is to pick that big old ‘corker; hands off! Your skin will thank you.

Not sure where to start? Talk to our skin specialist team who will guide you through your FREE personal Skin Care Plan and help you get on top of your skin concerns today. The team at esmi are always here to support you on your skin journey.
PHONE: 1300 66 11 76

Supercharge Your Skincare With Vit C

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Supercharge Your Skincare With Vit C

Want to brighten your skin? Look no further!

Gone are the days when Vitamin C was a just remedy for the common cold. Meet Vit C serum – this hero ingredient that is a MUST for every skincare regime. This skincare superstar helps to lighten, brighten and protect your skin.

Ready to find out how to get your glow back?!

There is loads of research to show how Vit C (also known as L-ascorbic acid) works for preserving younger skin, firming mature skin, and is effective for lightening and brightening.

This superstar ingredient can be found in our Pomegranate Brightening Serum!



So what are the benefits Vitamin C?



Hyper-pigmentation is caused by an increase in melanin. Melanin is the natural pigment that gives our skin, hair and eyes their colour. A number of factors can trigger an increase in melanin production, but the main causes are sun exposure, hormonal influences, age and skin injuries or inflammation.

An unfortunate part of ageing are the darker patches that we begin to see on our faces (hyper pigmentation). This pigmentation may be a result of too much time sun when we were younger (remember always wear your hat and SPF!), or could be hormonal pigmentation caused by the pill or pregnancy (melasma), even the red spots left over after breakouts is a type of pigmentation (post inflammatory hyper pigmentation).

Vitamin C has the incredible ability to help lighten existing pigmentation and hyper pigmentation (acne scars). Vit C can speak to the cells and prevent these patches from becoming darker. Unlike harsh chemical skin bleaching ingredients there are no adverse effects, this natural alternative can directly lighten the darker patches. Vit C is not like a retinol treatment either – It won’t cause your skin to dry out or peel, or leave it photo sensitive (sensitivity caused by UV light ), your skin barrier will not be compromised in anyway. Gentle yet super effective!



We all know we need to take care of our skin, it is the largest organ in our body, but aside from protecting the barrier with a sunscreen there is more we can do! Anti-oxidants are a great way to protect our skin from free radical damages. A free radical is damage from environmental factors like UV exposure and pollution. Cigarette smoke can also cause more free radicals in your body leading it to hold onto the collagen and weaken elastin.

Adding a powerful antioxidant like Vit C to your skincare routine will strengthen the skin cells and protect collagen against free radical damage. This helps with repairing fine lines and wrinkles, improving overall skin texture. Vit C is so important in any skincare regime from young to mature.



Vitamin C is not only jam packed with anti-oxidants, it can actually help protect our skin from the sun! It isn’t a sunscreen and won’t defend against UVA-UVB rays, but the amount of anti-oxidants it provides to your skin can actually protect the cells against the UV light that damages the skin, caused by free radicals. This is why it’s always recommended to use your Vitamin C during the day under your sunscreen for extra protection!


Vitamin C Benefits - esmi Skin Minerals

So to wrap it all up, feed your skin with Vitamin C! This simple skincare ingredient is really one of the best ways to keep ageing at bay, have your skin glowing and protect from the environmental damage.


Not sure where to start? Talk to our skin specialist team who will guide you through your FREE personal Skin Care Plan and help you get on top of your skin concerns today. The team at esmi are always here to support you on your skin journey.
PHONE: 1300 66 11 76