The Essential Guide to Double Cleansing

Key takeaways

·         Double cleansing is a two-step routine where you start with a balm cleanser and follow with water-based cleanser.

·         The first cleanse dissolves any makeup, SPF, dirt or grime still clinging to your face at the end of the day. Whereas the second cleanse removes any remaining residue.

More does not always equal more when it comes to your skin. However, there’s one exception to the rule: double cleansing. While it might sound like “another” step in your skincare routine, double cleansing is anything but.

Is it time to add a second cleanse to your evening routine? We think so. Here’s why your skin will thank you for it.

What is double cleansing?

Double cleansing is a two-step skincare routine where you begin with an oil-based cleanser (hello Cleansing Butter Balm) to dissolve makeup, SPF, excess sebum and surface impurities, then follow with your regular water-based cleanser (try Probiotic Skin Mylck Cleanser or The Uncomplicated Cleanser) for a deeper clean.

Do you wear makeup or SPF on the daily? You’ll probably benefit from a double cleanse the most to maximise skin clarity and prevent clogged pores, breakouts, and dullness.

Why do you need to double cleanse?

Anyone who would rather jump straight into bed rather than spending another 30 seconds at the basin is probably wondering, “why double cleanse?” or “is double cleansing necessary?”.

“Double cleansing ensures a truly clean canvas,” says esmi Ambassador and Specialist Dermatologist Dr Lisa Byrom. “Together, the first and second cleanse maximise skin clarity, enhance product absorption, and reduce the risk of clogged pores.”

So, if you’ve ever asked “do I need to double cleanse?” the short answer is yes.

What are the benefits of double cleansing?

The benefits of double cleansing? Thought you’d never ask.

• Double cleansing thoroughly removes makeup and SPF
  The first cleanse breaks down oil-based impurities like sunscreen, foundation, and long-wear pigments, helping create the kind of clean slate that your regular cleanser can’t achieve alone.
•  It allows for better absorption of your skincare
   With skin fully cleansed, serums, oils, and treatments penetrate more effectively, boosting visible results from your routine.
• Double cleansing doesn’t strip the skin of its natural oils
  Using an oil or balm first, then a gentle water-based cleanser, leaves skin fresh and residue-free without stripping natural moisture.
• It’s gentle on sensitive or acne-prone skin
  Wondering if double cleansing is good for acne or sensitive skin? Short answer: yes. This method is gentle on sensitive and acne-prone skin and offers a skin-kind way to keep pores clear.

How to double cleanse

While there’s no harm in double cleansing in the morning, most people will only need to do it at night. Here’s how to get started.

First cleanse:

• Twist the dial to shave off a small amount of Cleansing Butter Balm.
• Massage onto dry skin to dissolve makeup and impurities.
• Add water to emulsify, then wipe away with your Microfibre Face Cleansing Mitt or warm water for a fresh, clean finish.

Second cleanse:

• Take your favourite esmi cleanser and apply a pearl-sized amount to damp hands.
• Massage gently into skin with an upward motion.
• Rinse thoroughly with lukewarm water or remove with Microfibre Face Cleansing Mitt.

How often should you double cleanse?

Should you double cleanse every day, every second day or just here and there? The answer depends on what your put on your skin each day. 

“Double cleansing is most important at night, especially if you’re removing sunscreen and makeup,” Dr Byrom advises. “In the morning, or on days where your skin hasn’t been exposed to layers of products, a single cleanse can be sufficient.”

The key? Balance. You want to cleanse “enough to remove buildup but not so much that you compromise the barrier,” Dr Byrom adds.

FAQs

What skin types benefit from double cleansing?

All skin types benefit from double cleansing when the right products are used. Oily and acne-prone skin will enjoy a cleanse that balances oil production without stripping. Whereas dry, sensitive, combination and mature skin types will benefit from a cleanse that effectively dissolves stubborn products without stripping.

Can I double cleanse every day?

You can double cleanse everyday; however, it’s not always necessary. Use a balm cleanser, such as Cleansing Butter Balm, when you need to remove sunscreen and makeup.

What products are best for double cleansing?

We recommend using Cleansing Butter Balm as your first cleanse and selecting your favourite esmi cleanser, such as Probiotic Skin Mylck Cleanser or The Uncomplicated Cleanser, for your second cleanse.