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Matte Lipstick

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Cruelty-Free & Vegan

Australian Owned

Paraben Free

Moisturising

A pout with kaPOW! This luxe non-drying lipstick is densely pigmented, silky smooth and delivers opaque coverage for bold, vibrant lips.

Super moisturising, the colour stays put for impeccable long-lasting wear - no flaking, bleeding or feathering.

For maximum impact, team with the Lip Heroes Lip Liner, fading towards the centre, for a pout that looks all kinds of holy WOW!

What's not to love about the Lip Heroes' lipstick?

  • Luxurious, non-drying formula
  • Opaque, long-wearing finish
  • Available in 6 shades to compliment all skin types and looks
  • Super moisturising
  • Sweet orange scent
  • Paraben-free, cruelty-free, and vegan

Take your pick from 6 superhero-inspired colour combinations:

  • O For All & O For One
  • Natural Hero
  • This Is Valerie Red
  • Dark Berry Zap
  • Peachy Pow!
  • Kung Fuchsia

O FOR ALL & O FOR ONE INGREDIENTS: Diisostearyl Malate,Isononyl Isononanoate, Caprylic/Capric Triglyceride, Silica, Dimethicone, Paraffin, Vinyl Dimethicone/Methicone, Silsesquioxane Crosspolymer, Hydrogenated Polyisobutene, Microcrystalline Wax, Polyethylene, Kaolin, Bis-Diglyceryl Polyacyladipate-2, Yellow 6 Lake (CI 15985), Silica Dimethyl Silylate, Synthetic Wax, Yellow 5 Lake (CI 19140), Titanium Dioxide (CI 77891), Red 6 Lake (CI 15850), Caprylic/Capric Glycerides, 1,2-Hexanediol, Parfum (Fragrance), Red 7 Lake (CI 15850), Red 27 Lake (CI 45410).

NATURAL HERO INGREDIENTS: Diisostearyl Malate, Isononyl Isononanoate, Caprylic/Capric Triglyceride, Silica, Dimethicone, Paraffin, Vinyl Dimethicone/Methicone Silsesquioxane Crosspolymer, Hydrogenated Polyisobutene, Microcrystalline Wax, Polyethylene, Kaolin, Bis-Diglyceryl Polyacyladipate-2, Titanium Dioxide (CI 77891), Silica Dimethyl Silylate, Synthetic Wax, Iron Oxides (CI 77492), Caprylic/Capric Glycerides, 1,2-Hexanediol, Iron Oxides (CI 77491), Parfum (Fragrance), Yellow 5 Lake (CI 19140), Red 6 Lake (CI 15850), Blue 1 Lake (CI 42090), Red 7 Lake (CI 15850).

THIS IS VALERIE RED INGREDIENTS: Diisostearyl Malate, Isononyl Isononanoate, Caprylic/Capric Triglyceride, Dimethicone, Paraffin, Silica, Vinyl Dimethicone/Methicone Silsesquioxane Crosspolymer, Hydrogenated Polyisobutene, Microcrystalline Wax, Polyethylene, Kaolin, Bis-Diglyceryl Polyacyladipate-2, Iron Oxides (CI 77491), Silica Dimethyl Silylate, Red 6 Lake (CI 15850), Synthetic Wax, Red 7 Lake (CI 15850), Yellow 6 Lake (CI 15985), Caprylic/Capric Glycerides, 1,2-Hexanediol, Parfum (Fragrance).

DARK BERRY ZAP INGREDIENTS: Diisostearyl Malate, Isononyl Isononanoate, Caprylic/Capric Triglyceride, Dimethicone, Paraffin, Silica, Vinyl Dimethicone/Methicone Silsesquioxane Crosspolymer, Kaolin, Hydrogenated Polyisobutene, Microcrystalline Wax, Polyethylene, Bis-Diglyceryl Polyacyladipate-2, Titanium Dioxide (CI 77891), Silica Dimethyl Silylate, Iron Oxides (CI 77491), Synthetic Wax, Iron Oxide (CI 77492), Caprylic/Capric Glycerides, 1,2-Hexanediol, Red 7 Lake (CI 15850), Red 27 Lake (CI 45410), Parfum (Fragrance), Blue 1 Lake (CI 42090).

PEACHY POW! INGREDIENTS: Diisostearyl Malate, Isononyl Isononanoate, Caprylic/Capric Triglyceride, Silica, Dimethicone, Paraffin, Vinyl Dimethicone/Methicone Silsesquioxane, Crosspolymer, Hydrogenated Polyisobutene, Microcrystalline Wax, Polyethylene, Kaolin, Bis-Diglyceryl Polyacyladipate-2, Titanium Dioxide (CI 77891), Silica Dimethyl Silylate, Synthetic Wax, Iron Oxide (CI 77492), 1,2-Hexanediol, Caprylic/Capric Glycerides, Iron Oxides (CI 77491), CI 15985, Red 6 Lake (CI 15850), Parfum (Fragrance), Red 7 Lake (CI 15850).

KUNG FUCHSIA INGREDIENTS: Isononyl Isononanoate, Diisostearyl Malate, Caprylic/Capric Triglyceride, Dimethicone, Paraffin, Silica, Vinyl Dimethicone/Methicone Silsesquioxane Crosspolymer, Hydrogenated Polyisobutene, Microcrystalline Wax, Polyethylene, Kaolin, Red 27 Lake (CI 45410), Bis-Diglyceryl Polyacyladipate-2, Titanium Dioxide (CI 77491), Synthetic Fluorphlogopite, Silica Dimethyl Silylate, Synthetic Wax, Red 7 Lake (CI 15850), Caprylic/Capric Glycerides, 1,2-Hexanediol, Red 6 Lake (CI 15850), Parfum (Fragrance), Yellow 6 Lake (CI 15985), Blue 1 Lake (CI 42090).

All orders receive complimentary standard shipping - no minimum spend! Your order will be sent using Australia Post or DHL and can be tracked. Need your order asap? We have express shipping options available for you for a small fee. For more shipping info click here.


When will my order be sent?
Orders received by 3:00pm, Monday to Friday, will be dispatched the same day! Please note that there may be slight delays in shipping at times of high volume orders. Please also consider public holidays when checking the shipping method. If you have any concerns or questions regarding your order please don't hesitate to contact us.


Can I return the product?
We hope that you will be delighted with your order, however, we do accept returns and are happy to offer you a store credit or exchange. You'll just need to:

1. Contact us within 14 days of receiving the product and

2. Return the item unused and in original, unopened and undamaged condition.

See more information about our Returns Policy.

IS THIS PRODUCT RIGHT FOR YOU?

Answer a few questions and we’ll tell you how to achieve your skincare and beauty goals.

Shade Finder

Use the esmi shade finder to find the right foundation shade for your skin.

SKIN TYPE IV

Skin will tan easily and rarely burn.

SKIN TYPE V

Skin will tan without burning.

SKIN TYPE I

Skin burns very easily and doesn't tan. Likely to have light blonde or red hair.

SKIN TYPE II

Skin will usually burn in the sun and has difficulty tanning.

SKIN TYPE III

Skin will sometimes burn and will tan gradually.

SKIN TYPE VI

Skin never burns, always tans darkly.

What is it?

Lip Heroes Lipstick is a premium, matte but soft, non-drying, vegan formula with a high impact pigment. Specially designed to cover all our heroes' staples in her lipstick drawer.

Features

Hydrating and moisturising. Lipstick that's long lasting, highly pigmented, non-drying, and no bleeding or feathering. Available in 6 staple shades.

How to use

How to

For maximum impact, team with the Lip Heroes Lip Liner. Aim to fade towards the centre for a pout that looks all kinds of holy WOW!

Ingredients

O FOR ALL & O FOR ONE INGREDIENTS: Diisostearyl Malate,Isononyl Isononanoate, Caprylic/Capric Triglyceride, Silica, Dimethicone, Paraffin, Vinyl Dimethicone/Methicone, Silsesquioxane Crosspolymer, Hydrogenated Polyisobutene, Microcrystalline Wax, Polyethylene, Kaolin, Bis-Diglyceryl Polyacyladipate-2, Yellow 6 Lake (CI 15985), Silica Dimethyl Silylate, Synthetic Wax, Yellow 5 Lake (CI 19140), Titanium Dioxide (CI 77891), Red 6 Lake (CI 15850), Caprylic/Capric Glycerides, 1,2-Hexanediol, Parfum (Fragrance), Red 7 Lake (CI 15850), Red 27 Lake (CI 45410).

NATURAL HERO INGREDIENTS: Diisostearyl Malate, Isononyl Isononanoate, Caprylic/Capric Triglyceride, Silica, Dimethicone, Paraffin, Vinyl Dimethicone/Methicone Silsesquioxane Crosspolymer, Hydrogenated Polyisobutene, Microcrystalline Wax, Polyethylene, Kaolin, Bis-Diglyceryl Polyacyladipate-2, Titanium Dioxide (CI 77891), Silica Dimethyl Silylate, Synthetic Wax, Iron Oxides (CI 77492), Caprylic/Capric Glycerides, 1,2-Hexanediol, Iron Oxides (CI 77491), Parfum (Fragrance), Yellow 5 Lake (CI 19140), Red 6 Lake (CI 15850), Blue 1 Lake (CI 42090), Red 7 Lake (CI 15850).

THIS IS VALERIE RED INGREDIENTS: Diisostearyl Malate, Isononyl Isononanoate, Caprylic/Capric Triglyceride, Dimethicone, Paraffin, Silica, Vinyl Dimethicone/Methicone Silsesquioxane Crosspolymer, Hydrogenated Polyisobutene, Microcrystalline Wax, Polyethylene, Kaolin, Bis-Diglyceryl Polyacyladipate-2, Iron Oxides (CI 77491), Silica Dimethyl Silylate, Red 6 Lake (CI 15850), Synthetic Wax, Red 7 Lake (CI 15850), Yellow 6 Lake (CI 15985), Caprylic/Capric Glycerides, 1,2-Hexanediol, Parfum (Fragrance).

DARK BERRY ZAP INGREDIENTS: Diisostearyl Malate, Isononyl Isononanoate, Caprylic/Capric Triglyceride, Dimethicone, Paraffin, Silica, Vinyl Dimethicone/Methicone Silsesquioxane Crosspolymer, Kaolin, Hydrogenated Polyisobutene, Microcrystalline Wax, Polyethylene, Bis-Diglyceryl Polyacyladipate-2, Titanium Dioxide (CI 77891), Silica Dimethyl Silylate, Iron Oxides (CI 77491), Synthetic Wax, Iron Oxide (CI 77492), Caprylic/Capric Glycerides, 1,2-Hexanediol, Red 7 Lake (CI 15850), Red 27 Lake (CI 45410), Parfum (Fragrance), Blue 1 Lake (CI 42090).

PEACHY POW! INGREDIENTS: Diisostearyl Malate, Isononyl Isononanoate, Caprylic/Capric Triglyceride, Silica, Dimethicone, Paraffin, Vinyl Dimethicone/Methicone Silsesquioxane, Crosspolymer, Hydrogenated Polyisobutene, Microcrystalline Wax, Polyethylene, Kaolin, Bis-Diglyceryl Polyacyladipate-2, Titanium Dioxide (CI 77891), Silica Dimethyl Silylate, Synthetic Wax, Iron Oxide (CI 77492), 1,2-Hexanediol, Caprylic/Capric Glycerides, Iron Oxides (CI 77491), CI 15985, Red 6 Lake (CI 15850), Parfum (Fragrance), Red 7 Lake (CI 15850).

KUNG FUCHSIA INGREDIENTS: Isononyl Isononanoate, Diisostearyl Malate, Caprylic/Capric Triglyceride, Dimethicone, Paraffin, Silica, Vinyl Dimethicone/Methicone Silsesquioxane Crosspolymer, Hydrogenated Polyisobutene, Microcrystalline Wax, Polyethylene, Kaolin, Red 27 Lake (CI 45410), Bis-Diglyceryl Polyacyladipate-2, Titanium Dioxide (CI 77491), Synthetic Fluorphlogopite, Silica Dimethyl Silylate, Synthetic Wax, Red 7 Lake (CI 15850), Caprylic/Capric Glycerides, 1,2-Hexanediol, Red 6 Lake (CI 15850), Parfum (Fragrance), Yellow 6 Lake (CI 15985), Blue 1 Lake (CI 42090).

Ingredients Glossary

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We believe every person deserves to feel empowered, confident and experience good skin health. We're here to help answer any questions, and help you with your skin journey.

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We are here to aswer your questions.

Absolutely! All of our Lip Heroes are products are Vegan and cruelty-free.

If you wish to take your Lipstick or Lip Liner from Matte to gloss, simply apply your lip gloss over the top of your lip colour.

Most definitely! Rest assured your Lip Heroes Lipstick will stay put, with long-lasting wear, to ensure colour stays in place all day with no flaking, bleeding, feathering or transfer onto gums and teeth.

Lip Heroes will fight dehydration and dryness, keeping lips soft, plump and moisturised on your day-to-night adventures.

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