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Foundation & BB Cream

Vegan Foundation & BB Cream


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  1. esmi liquid mineral foundation max coverage
    Best Seller
  2. esmi loose powder mineral foundation SPF15 shade 1
  3. esmi mineral bb cream light coverage spf 15
    Mineral BB Cream
    As low as $50.00
  4. esmi liquid mineral foundation
  5. esmi loose powder mineral foundation SPF15 shade 1 and Vegan Kabuki Brush
  6. esmi BB Cream & Foundation Brush bundle
    BB Cream and Brush Bundle
    $80.00 Regular Price $99.00
  7. esmi kabuki brush
  8. esmi liquid mineral foundation Sample Sizes
  9. liquid mineral foundation christmas gifting bon bon
    Your Choice of Foundation + Gift Wrap
    $49.00 Regular Price $54.00

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Mineral makeup - the healthiest choice for glowing skin

Formulated with naturally occurring minerals, mineral makeup is the perfect choice for a flawless, radiant look thanks to its health-boosting skin benefits.

Natural minerals including zinc oxide, titanium dioxide, iron oxide, and mica are crushed into super-fine particles and formulated to create powders, liquid foundation, and mineral bb cream.

Formulated with naturally occurring minerals, mineral makeup is the perfect choice for a flawless, radiant look thanks to its health-boosting skin benefits.

Natural minerals including zinc oxide, titanium dioxide, iron oxide, and mica are crushed into super-fine particles and formulated to create powders, liquid foundation, and mineral bb cream.

Mineral makeup is non-comedogenic, meaning it won’t clog pores and is hypoallergenic too, making it an excellent choice for sensitive skin, acne concerns, psoriasis, rosacea, and eczema.

Mineral foundations also contain a natural sunscreen - titanium dioxide, or zinc oxide to boost protection from UV rays. Designed for smooth, flawless coverage, a little goes a long way too!


Liquid Mineral Foundation

A healthy, maximum coverage liquid mineral foundation that heals, hydrates, and contains SPF 15 protection.

esmi Skin Minerals Liquid Mineral Foundation offers natural, comfortable coverage for all skin types addressing redness, pigmentation and uneven skin tone for a smooth, nourished complexion all day long.

Loose Mineral Foundation

Ultra fine, medium coverage loose mineral powder foundation with SPF and skin boosting minerals for a quick-to-apply flawless glow.

esmi Skin Minerals Loose Mineral Foundation is perfect for all skin types as the luxurious, super fine consistency is non-irritant and covers redness, pigmentation and smoothes skin tone for a glowing, lasting finish.

This mineral based, vegan foundation is an ideal alternative to foundation cream if you prefer a powder formulation that still offers medium coverage.

Mineral BB Cream

A glow-boosting mineral BB cream for sheer coverage that hydrates, nourishes and protects with hyaluronic acid, allantoin, and SPF15.

esmi Skin Minerals Mineral BB Cream is ideal for all skin types. The lightweight formula primes, colour corrects, minimises imperfections and visibly evens skin tone.

Vegan and non-comedogenic, this is the best cruelty free bb cream for makeup kits with a clear conscience.

Translucent Mineral Powder

Shine minimising, translucent finishing mineral powder to set mineral foundation cream and blur imperfections for a clean, all day finish. Infused with skin strengthening silica and moisturising aloe vera.

esmi Skin Minerals Translucent Mineral Powder suits all colour tones and skin types, especially oily skin, for crease free on-the-go touch ups and long lasting, natural radiance.


Mineral BB cream, CC cream powder, mineral liquid foundation, mineral powder foundation - with a range of coverage choices, which one is right for you?

BB cream - Lighter than foundations, BB creams provide sheer coverage and colour correction.

CC cream - Offers a little more coverage than BB cream and is a colour corrector for more sallow skin.

Mineral liquid foundation - Designed to conceal more than BB cream, mineral liquid foundation provides full cover blemishes or imperfections.

Loose Mineral Foundation - Loose mineral foundation provides sheer - medium coverage for a more natural look and is ideal for oily skin. 

Have questions about the range of esmi Skin Minerals vegan formulated mineral makeup?

The esmi Skin Minerals team would love to help you find the best mineral makeup routine for your healthiest skin ever. Get in touch with a consultant to book your complimentary skin consultation.

... Read more
What is a liquid foundation?

A liquid foundation is a tinted liquid or cream which can be applied to the face to help improve the appearance of our skin by even out skin tone and covering up blemishes. Using a mineral liquid foundation is beneficial as it often contains ingredients that also treat the skin, like the esmi Maximum Coverage Mineral Liquid Foundation which also contains Hyaluronic Acid for hydration and Niacinamide to repair and nourish skin. Alternatively, there are loose mineral powder foundations that can be lightly dusted over the face for a lighter, more natural coverage.

What is the best foundation to last all day?

Using a maximum coverage liquid mineral foundation and setting it with a light dusting of loose mineral powder or loose mineral translucent powder will usually give the longest lasting results. Dusting on the powder throughout the day will also give your foundation longevity without clogging the pores.

How do you match foundation?

Our foundation colours are based on the Fitzpatrick Skin Scale to make colour matching a little more streamlined. We also have a shade finder which explains each different colour level. Alternatively, we can help to suggest the most suitable colour and coverage for your complexion, feel free to send a makeup free selfie to our Skin Service Team.

Is beige foundation warm or cool?

Beige foundation usually relates to a warm tone, although some foundation ranges offer a “cool beige” or “warm beige” option. At esmi we find these descriptions a little bit confusing for customers so we based our colour system on the globally recognised Fitzpatrick Skin Scale, making colour matching as easy as 1, 2 or 3!

Should your foundation match your neck?

Your foundation shade should be one shade lighter than your chest and blend well with your neck to make it appear natural.

Do all foundations oxidize?

The oxidation of foundation is not based on any one thing, rather it is based on a number of factors like a skin’s natural oils, acidity level and the humidity in the air - so in theory, yes all foundations COULD oxidize if the environment causes it. Ensuring skin is appropriately hydrated and primed/moisturised prior to foundation application can prevent a foundation from oxidizing. We recommend skin is properly cleansed and a hydrator like our Hyaluronic Hydrating Serum is applied before using your esmi Mineral Foundation of choice.

Also, ensuring the foundation lid is fastened tightly after each use will prevent it from being exposed to air causing oxidation.

Why does Foundation get patchy?

Patchy foundation can be due to a number of causes. Things like built up dry skin, not waiting for skin care to absorb and applying powder to damp skin can all cause a patchy foundation application.

For smooth and flawless foundation application, we recommend applying your foundation to well-prepped skin - exfoliating or masking prior to application is a great start!

As a base for foundation we suggest applying our Hyaluronic Hydrating Serum which hydrates and plumps skin, allowing for a smooth application. Using the correct tools to apply and blend your mineral foundation is also important - the esmi Vegan Foundation Brush has dual-layered bristles to buff the Liquid Mineral Foundation on the skin and the ultra soft esmi Vegan Kabuki Brush is perfectly proportioned to apply a fine layer of the Loose Mineral Powder. If you have an oily skin type, we recommend setting your foundation with our Mineral Translucent Powder, or for additional coverage, our Loose Mineral Foundation Powder.